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Metrics & ROI - What metrics can marketers track to make sure their content strategy is headed in the right direction? Read More

When it comes to marketing, there is definitely a limit to the time and effort one small business owner can invest – without neglecting another important piece of the business. Although some feel that there is nothing to be gained in Social Media Marketing – I strongly disagree. You have an oppor Read More

The dream is to love what you do, right? Despite not being able to do exactly what you love, entrepreneur Josh Shipp says there are ways to turn your passions in money making careers. Read More

Social media can level the playing field between industry leaders and upstarts, between multinational corporation executives and small-business owners, making peers of all participants. Yet appearances can be deceiving. To borrow from George Orwell's Animal Farm, all social-media users are equal, b Read More

The game is changing in social media marketing--big time. Are you ready? Here are my five predictions for social media in 2014, and what they mean for your business [Dave Kerpen]. Read More

There is one term that comes up over and over again that new entrepreneurs are not familiar with/don’t understand that has a gigantic impact on the payout an entrepreneur can get when his or her company either fails and closes up shop or succeeds wildly and there is a profitable exit: the liquidati Read More

Are you ready for your best year ever? Start 2014 off on the right foot by following these 6 tips.
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Start the new year off right by jumping on any of these 5 PR trends that are going to be making an impact in 2014.
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Most businesses fail to scale up. Here are three obstacles you need to blast through if you want your business to grow. Read More

Obviously, you can’t always dictate all the rules, much less protect yourself from all of the risk that is inherent in business. But you can find ways to stack the deck in your favor -- here's how: Read More