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Though business debt might seem almost unavoidable, especially in a tough economic environment, it’s possible to hold it in check, reduce and eventually eliminate it. Here are some straightforward actions to keep your business debt under control... Read More

Finding content to share can be a tricky task whether you’re first starting out in social or not. But, thankfully, there are a few places where you can start looking!

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As you know sales are the lifeblood of your business – and without a steady stream of fresh enquires your cash flow will suffer. Despite this, securing a sale NOW should not be your sole focus. Instead you need to invest your energy in finding and then keeping customers... Read More

Whether you're creating an ad, a promotion or some other kind of marketing message, don't forget to include a call to action. This is a simple statement that tells your customer what action you want them to take and ideally that includes a sense of immediacy or urgency encouraging customers to take Read More

YouTube has hit 1 billion unique monthly users. If you're still ignoring YouTube's potential for your small business, you may be making a mistake. Here are 10 reasons you should start looking at ways your company can use YouTube to spread its message. How can video be used to share what makes your Read More

We could probably all come up with our own reasons we love being entrepreneurs, but I think Michelle's simple list here is the best. It covers why we do it from the independence being an entrepreneur can offer to the clients and customers who (most of the time) make it all worthwhile. I thought it Read More

You've probably heard from many small business owners the frustration with Facebook as a marketing platform. With constantly changing features and some doubt lately about how many of your fans Facebook posts truly reach, it's easy to forget some of the truly great marketing opportunities Facebook o Read More

Online entrepreneurs know the value of social media in building a powerful online brand and driving traffic to your business Websites. But what about brick and mortar businesses? Can they also benefit from social media marketing or is social media something these entrepreneurs can just forget about Read More

As hard as you work on your business, you certainly know that luck or fate plays some role in the opportunities with which you are presented. Of course, creating your own luck can be a tough proposition, but one way can be to change your routine. Let's face it. Seeing the same people day after day, Read More

Pay bonuses based on your company's overall financial success, and get your employees pulling in the same direction. As a business owner or manager, one of the most difficult things to oversee is compensation and expectations at employee review time... Read More