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From top taglines to guerilla stunts, these are the movie marketing campaigns that most effectively compelled butts to cinema seats this summer. Read More
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By using data to group and cluster people based on personality types, you can customize messages that better speak to personal wants, needs and preferences. Read More
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We share our top 10 tips for getting more traction out of your Twitter account—along with a few Twitter tools you may want to check out. Read More
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Business leaders need to stop thinking about generating leads as a single step and start realizing it’s a multi-step (and multichannel) journey. Read More
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Where do today’s nonprofits stand when it comes to digital marketing? What areas do they view as priorities? Where are they investing their online dollars? Some new findings provide answers to these questions. Read More
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We declare our brand winners of the bloody, sweaty and hard-fought marketing battle that was the 2014 World Cup. Read More
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Apps now capture 86% of all U.S. adult mobile Internet time. Here are more mind-blowing stats about the growth of the mobile Web, and the rise of apps as a primary mobile Internet access point. Read More
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As mobile becomes a more important to Web design, this question is being asked by a lot of organizations. Here's a pretty interesting answer, along some examples of these design methods in action. Read More
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From the recent announcement of a big change for Thor to audience expectations for "Guardians of the Galaxy", check out this podcast discussion of the incredibly strategic Marvel marketing machine. Read More
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From nonprofits to political campaigns, more information about how Bitcoin is being used to raise funds is coming to light. We’re moving beyond simply talking about the vast potential of Bitcoin to seeing real results. Read More
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