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The start of the new year is a great time to take a gander at your marketing strategy, assess what’s working and what isn’t, and make a concentrated effort to try some new things. Here are some key areas where you may want to focus more of your marketing resources and attention this year. Read More

Online donations to nonprofits in November and December 2013 increased 16% compared to the same time period in 2012. With online fundraising on the rise, here are some proven methods to help you take your online donations to the next level in 2014. Read More

From Google keywords to online fundraising, see what marketing topics and trends attracted the most eyeballs and interest over the past 12 months. Read More

Effective email marketing is an art. It takes strategy, skill and focus. There are many different elements of an email that must work in balance to create a compelling marketing message. From the top, here are some proven tips to help you achieve email marketing zen. Read More

A new report reveals that while overall giving to nonprofits slowed in fall 2013, online donations to nonprofits once again saw a significant increase. Read More

In honor of everyone’s favorite turkey-gobbling holiday, we decided to have a little fun today by sharing some interesting (and bizarre) facts and stats about the all-day food fest known as Thanksgiving. Read More

All signs point to another record-setting holiday selling season. The National Retail Federation predicts overall sales in November and December of 2013 will increase 3.9% over last year to $602.1 billion. Here are some eye-opening stats about how consumers are approaching holiday spending this yea Read More

By now, you’ve probably noticed “not provided” turning up more frequently in the keyword results of your website analytics. Here's a look at how marketers, organizations and industries are adjusting to the disappearance of Google keywords—and how this change will continue to impact the future of SE Read More

From the intense cadence of Christopher Walken to the trippy team of Snoop Lion and Kate Upton, here are a few examples of brands taking celebrities to odd new places in an attempt to catch customer eyes in the month of October. Read More

Launching your blog is only the first hurdle. Where many organizations really get tripped up is producing consistent content to keep your blog running strong six months, or even six years, after launch. Here are some tips and best practices to keep your blog content churning all the way to the fini Read More