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What is Sales Intelligence Software?

While the term ‘sales intelligence’ simply means any information that can be useful to improve sales effectiveness, sales intelligence software usually refers to online solutions with deep insights and social data on companies along with prospects so that you Read More

Did you know that 79% of marketing leads never convert into sales due to a lack of lead nurturing? Given this fact, it may be time to revise your lead nurturing strategy to optimize your selling success, especially since companies that excel at lead nurturing were found to generate 50% more sales Read More

As someone is involved with social selling training I am often asked about best practices including how to engage with a prospect for the first time. Let me start by introducing The 5 C’s of social selling. Credibility, Connecting, Content, Conversations and Conversions. Read More

Salespeople need to get sold on sales not just the sales process. One of the big questions any sales team needs clarification on is "what do you want me to do". Simple I hear sales mangers say, "Go sell". Which leads on to the bigger question, what is selling inside your company. You see time was s Read More

Many companies struggle in how to use content marketing to drive their sales or business upwards. No big surprise as today’s buyer is more educated and savvy than ever. Smart marketing leaders know that traditional marketing methods are becoming less and less effective by the day, so turning to soc Read More

Social media has changed everything about selling. Social selling is now one of the most effective ways to promote a brand. According to the nearly 64% of people using social media to sell “they experienced a significant growth in their business sales”. This is in contrast to the near 42% of sales Read More

The sales process is a repeatable model that a business deploys for the sales teams to follow when moving a buyer from being a prospect, to a qualified lead and on to a paying customer. This is an introduction to defining what is process could look like for your company. Read More

Social selling and your "social selling index" is a hot topic at the moment. If you’re in sales, then you can’t avoid it. Given the proven benefits that social selling can bring about for business revenue, many companies are now implement it into their sales strategy Read More

Peter Coffee (VP and Head of Platform research of Salesforce) describes sales intelligence using this metaphor: “Without sales intelligence, you're driving with dirty windows. With it? GPS with real-time traffic/weather feed”. Read More

A real lead genius knows that selling is a game of metrics and ratios. Basically, more leads = more sales.Lead generation is one of the most important activities that any business can undertake. Because without leads there are no sales. Therefore, a lead genius is, by extension, also a sales genius Read More