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A robust content promotion strategy has become a non-negotiable element of a successful content marketing plan.
Simply throwing your articles out into the social jungle doesn’t yield much. Go ahead, pop on over to Twitter or Facebook and search for the terms you’re targeting. It’s a wasteland of c Read More

Speed, cost, and seasonal increase in volume are the biggest holiday shopping season pain points for retailers.
This according to a new survey by Simplr, which looked at the pulse of small-medium sized e-commerce retailers handling customer service inquiries to determine how businesses were gettin Read More

You’d be hard pressed to convince any small business owner like yourself that the U.S. is in a trade war.
If the economic numbers are any indication, there’s a good chance you’re reading this and things are going well for you. At the very least, they’re probably better than they were. And feeling Read More

The holiday season is fast approaching — but Christmas, Hanukkah, Kwanzaa and New Year’s Day aren’t the only holidays this time of year. Just about every day of the year has been named an official “something” day, from Bacon Day to Visit the Zoo Day. (Check out these days of the year calendars to s Read More

The Mobile Optimization Initiative from Magento was introduced to help retailers capitalize on the amount of time consumer spend on their mobile devices.
Even though more people are making smartphones their primary channel to shop online, converting sales on mobile devices is an ongoing problem. A Read More

I mentioned preparing for Black Friday and my guest on this latest This Week in Small Business video, John “Colderice” Lawson, was ready to go.
So, without further adieu, here are John Lawson’s top tips for preparing for Black Friday … Read More

Using digital technology means generating data — a lot of it. The data comes from your business and the customers you serve, but access to this data is not as seamless as it should be. Especially when it is sensitive information, such as financial data. Read More

Christmas is on its way meaning Santa will soon be here with a sack full of presents for everyone. Secret Santa is a fun, easy and entertaining way to help businesses of all sectors and sizes get in the Christmas spirit, for members of staff to get to know each other better, and to boost morale at Read More

The 2018 holiday shopping season is upon us, and for businesses, it means keeping a close eye on the holiday shipping deadlines. Not knowing the shipping deadlines for the USPS, UPS, and FedEx could be a costly mistake.
Whether your customers start shopping during Thanksgiving, Black Friday, Cyber Read More

In a move designed to remind everyone 5G is almost upon us, Verizon (NYSE: VZ) allowed its network to be used for making the world’s first holographic communication at the annual Mobile World Congress Americas.
It wasn’t the same as Princess Leia asking Obi-Wan Kenobi for help, but the image was n Read More