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By all means, do use regular mail to approach affiliates. But check the current postage prices before mailing your envelope off! After all, (i) you're putting your money and effort into designing and producing the marketing material, (ii) you're using a method very few competing affiliate programs Read More

Infographics are powerful data visualization tools, but have you ever thought of using them for personal branding?

I've got some great news for you today — not only the above is possible, but there are also a number of free online tools you can use to create them. Here are three of my personal f Read More

Are your emails optimized to deliver the best experience when viewed on mobile devices? Are the landing pages you're calling them to visit optimized for mobile? Read More

I decided to sit down, and compile a fairly comprehensive list of data feed tools that are available out there. I've come up with a list of twenty such tools, which I have seen in action, and am confident to list... Read More

Whether this is because iPad users are more affluent than others, or simply because it is considerably more convenient to shop from an iPad than from a mobile phone; but it does seem like it's high time to finally introduce a third category — one that would combine tablets (such as iPads, Eee Pads, Read More

I thought of compiling a list of online resources to follow if you want to stay up-to-date on the newest developments on the affiliate nexus tax front. So here it is... Read More

If your company is looking for another broadcasting channel, look elsewhere. Social gives us an amazing opportunity (to "communicate directly with buyers", as David Meerman Scott would put it). You can use it smartly (to grow your business), or abuse it (to bury it). The key, in my opinion, is in m Read More

It’s Friday, and in the best #FollowFriday traditions I'd like to do something different... I'd like to bring you 7 tweets that (in the course of the past 27 days) have either moved, or inspired me, or simply made me nod in strong agreement. Read More

Yesterday afternoon an important news came from Colorado. U.S. District Judge Robert Blackburn's ruling permanently handcuffed affiliate nexus tax (aka "Amazon tax") law as unconstitutional. Read More

If you are concerned about those customers who leave your website during the shopping process to look for coupons, find the most attractive one on an affiliate site, click an affiliate link (which sets the cookie which ultimately triggers affiliate commission), and only then place their order, look Read More