BizSugar.com › User › prussakov › Upcoming

If you are about to launch an affiliate marketing program you will be bombarded with hundreds or even thousands of applications and can feel overwhelmed, like I was. You may have the urge to auto-approve everyone, because after all it is easier and the more affiliates you have the better — right? Read More

Famous affiliate abuse and click fraud detective Ben Edelman reveals some alarming data on "hack-based cookie-stuffing" by rogue affiliates via a fairly new Bannertracker-script at online forums based on vBulletin. List of affected forums includes SearchEngineWatch.com (Alexa traffic rank #2045), W Read More

In case you have not heard, less than 2 days from now (on March 1, 2012) Google's new unified privacy policy — which allows them to harvest your personalized search and browsing information tying it to your Google accounts (including Gmail, YouTube, etc) — takes effect.

Not everyone's happy abou Read More

Social media must be part of your marketing plan if you want to be successful, plain and simple. In most cases the tools of social media are free and this is a plus to small businesses everywhere looking to save money but reach more people. Everyone understands that social media is huge; they just Read More

Over the past few days we've seen a number of articles on how major brands were pulling their Facebook storefronts out, being disappointed with the results, and seeing no future in F-commerce.

It all started with a Bloomberg story where the world's leading news source on business and finance tal Read More

In the course of the past 5-7 days the question that I was asked more often than any other was: "What is the size of affiliate marketing industry?"

While there is no one place which answers this one, there are hints and bits of information all around the place, and I've decided to gather all the Read More

It's a fact: in the vast majority of affiliate programs only 5% of affiliates (or less!) generate 95% of action. Sounds familiar? It should... Part of the reason is that very few affiliate managers pay proper attention to the second pillar of affiliate program management — the activation of their a Read More

Starting from the beginning of this month a “What I Really Do” meme has been going around (spread especially actively via Facebook), reflecting “a range of preconceptions associated with” various fields of “occupation or expertise” — from photographers and graphic designers to directors and entrepr Read More

Every single day I get emails with questions related to affiliate program management. Some folks are looking for a free advice, while others are willing to pay for it. Whichever group you fall into, this post should help, as today I'd like to bring you both free ways to get this advice, and a few p Read More

The two most important elements to having a successful affiliate program are affiliate recruitment and affiliate activation. Without being able to effectively recruit affiliates into your program you will not have any performance based sales force promoting your product, service or brand. This is t Read More