21Handshake voted on the following stories on BizSugar

Think about your favorite commercial. Now think about the last post you shared on a social media network. Now remember the last movie, or restaurant, or song you recommended to a friend. Each one of these memories has something very important in common: each one of them made you feel something. Whet Read More
It's time to take a look at actions we can all take to improve mobile website speed, and win that coveted mobile user attention. Here are the tactics most effective across the board. Read More
The Fred update appears to have occurred around March 8th, 2017. Like most Google updates in the past few years, it's designed to hit hard against websites that have what Google deems poor SEO practices that lower the general quality of online content in pursuit of higher rankings. Google tends to Read More
Movement is the new marketing, and videos are emerging as the most dependable footholds in an increasingly chaotic ad space. How dependable, you ask? Forbes recently highlighted an INC study that predicts a staggering 90% of all web traffic will be video-based by 2019, while Google-owned video powe Read More
With visual marketing, apps like InstaRepost have blurred the line between flattery and outright theft, making it difficult for marketers to know when they're being current and when they're running afoul of repost etiquette. The answer is suprisingly simple - just ask! Getting direct permission fro Read More
Beginning in early 2017, the search engine giant has started "cracking down" on sites that lack an "Https://" in their url, damaging their search engine results page placement and highlighting the security shortfalls to a hyper-aware, tech-savvy audience of billions. Unfortunately, the path from a Read More

The Essential Checklist of a Brand Story Video

Avatar Posted by 21Handshake under Online Marketing
From http://blog.21handshake.com 2759 days ago
Made Hot by: leonesimmy on May 5, 2017 6:10 pm
If your company were a person, how would it introduce itself at a party? No matter how many clients you have, how many skus you produce, or how long you've been in business, chances are that last question made you stop and think. It's easy to get caught up in the metrics of business and let your bra Read More
The word "shadowban" may sound a little ridiculous, but it's serious news for brands using Instagram to promote business and draw in more conversions. A shadowban occurs when an account or specific content is banned without any notification. On your end, you don't see anything that's different, but Read More
A little earlier this year, Google released the newest benchmarks for mobile page speed among businesses. The report showed us two things:

Mobile page speed is really, really important. Google gives it a ton of weight when grading and ranking mobile sites (and remember, Google' algorit Read More

6 Ways Instagram Direct New Features Benefit Marketers

Avatar Posted by 21Handshake under Social Media
From http://blog.21handshake.com 2765 days ago
Made Hot by: FutureVision on April 30, 2017 1:07 pm
Some days it's a challenge to keep up with all the latest Instagram changes, but here's an update that your marketing team may be particularly interested in, especially if you've been thinking about using time-sensitive or "ephemeral" apps like Snapchat to reach the younger buyers, but really don't Read More
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