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At a time like this we can all do our bit to tell the world about this great little country and this video has the right message so go SHARE IT! Read More

The 1981 smash-hit "Stripes." Just a classic Hollywood Comedy about a group of US Army misfits?

I believe one scene cuts to the chase of exactly what this thing we call Social Media and networking is at the core. Read More

A few days ago I wrote a post about the importance of testing to make better strategic decisions online. Testing is important BUT is it the gaps in data where experience and insight = competitive advantage? I think so. Read More

5 More great lessons in transforming a Business blog from ordinary to extraordinary!

It's a trip back to 1960's Detroit, Michigan for today's post as we join 5 Motown legends and the insights which they provide! Read More

People have all kinds of opinions about the Internet and their business.  Some positive, some not. But the Internet provides you with data. With data, your opinions (and mine) just don’t count for much. We don't need to make decisions in the dark because we can test. And our business will benefi Read More

With so many lions in the Business Jungle, sometimes it's just as profitable to be a scavenger! How do you do it.

It involves searching for carcasses (clients who are dissatisfied with their current employees) and moving in for THE KILL!

A lesson on surviving and profiting in the BUSINESS JUN Read More

Did you ever wonder if there's a price for exclusivity? Here's a great customer service story about how one well-known business garnered poor marks for customer service by discriminating against one of the largest demographics--the poor. And yes, even the poor have money to spend, so why not consid Read More

Has the Business Blog replaced the Resumé as the 21st Century's best Job-Search Tool?

Live from Madison Square Garden...

It's the ULTIMATE Knock-Down, Drag-Out Battle for the Heavyweight CHAMPIONSHIP of the World! Read More

One important aspect when marketing your products or services is knowing which customers are valuable to your business. There are different aspects to look at when reviewing your customers and one is looking at the Average Transaction Value.

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Going through my downloads folder, I have discovered almost 50 pdfs, the vast majority of which have yet to be looked at…..sound familiar?

Most of these have come as a result of signing up to someones list, newsletter, etc etc. You know the good ol’ ethical bribe theory. Don’t get me wrong I’ve Read More