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Learning how to market your business without breaking the bank is a serious challenge for most business owners.

When you own a business, it seems like every marketing and ad company has their hand out, waiting for you to put your hard-earned cash into it. Read More

Small business owners can improve sales and brand image by using innovative and stylish packaging for their products. This articles shows how you can do it. Read More

It’s not going to be an option. Once you sign a franchise agreement, you are committed. You’re going to have to follow the rules. The Rules. As laid out in the franchise operations manual and contract. Can you do it? Read More

Even if someone you trust and admire (aka an "Influencer") makes a hard-to-believe marketing claim, you need to ask questions. Here's what happened when I did just that. Read More

Ty Cobb is the best hitter in baseball history – all of baseball history. He stopped playing in 1928.

His failure rate was 63.4 percent.

He got a base hit just 1 out 3 times he stepped up to bat in 11,434 at attempts in his professional career. Ty Cobb was a super star wit Read More

Contrary to popular belief corporate social responsibility can improve profit for small businesses. This articles explains the reasons and shows how to implement. Read More

Lots of managers want to motivate their employees. I believe that is the wrong approach. You don’t need to motivate but you have to take care that you don’t demotivate.

I share with you 3 ways how employee’s motivation can be easily destroyed and how you can avoid doing this. Read More

Starting a business is requires considerable time, effort and money. This article explains why consulting provides low-cost, low-risk entry to business. Read More

Choosing the right building in which to base your business is of vital importance to how successful your business may be. Here are some tips. Read More

You cannot improve something that you don’t measure. While this is true, just measuring the performance of your business is not sufficient for small business owners. See why you have to manage your business in proactive manner to grow Read More