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Small business growth made simple. If yesterday you said tomorrow make today count with Micro Business Therapy™ No promises. Just result Read More

With just about any business these days, how well you handle customers is crucial in defining your reputation and how fast your business spreads via word of mouth. If you are short staffed in the customer service department, a virtual phone system can hel Read More

It's a mega-classic scene from when "Harry Met Sally"

Meg Ryan, in a state of ecstasy does a bit of testimonial and word-of-mouth recommendation for the restaurant where she and Billy Crystal are dining.

Your customers can do the same for you Read More

A lot is being written about Content Marketing right now and with good cause. Read this post to discover why content marketing is gaining popularity in business circles Read More

When marketing your products and services, competitors are a fact of life and you should not be taken by surprise. The problem usually occurs when you haven’t considered that new competitors will enter and try to entice your customers away from your business. After they have launched it can be too late to take real action with your marketing that will make a difference. Here are 4 tips Read More

"Since getting into the business, I’ve learned to drop my grammar pride. It’s all fine and dandy for writing research papers, but when you’re writing marketing materials, the rules don’t always apply. Sure, you don’t want punctuation mistakes or misspellings, but there are some academic no-no’s that work great when writing sales materials. Here’s a few of them. Read More

Bit.ly is a great little tool for shortening long webiste addresses. The major benefit from using Bit.ly is the analytics package which shows you where your traffic is coming from as it relates to companies and also from what website sources Read More

Linkedin groups recently had a makeover. I currently manage a number of LinkedIn Groups including Social Media Ireland & Sales Leadership Ireland. In my my post 50 ways to get more from Linkedin, I mentioned that creating a successful Linkedin group is an really great way of using Linkedin to network. Here are some pointers to get you started Read More

Is it possible to sell without a sales process? Can you be successful engaging customers without a plan?

It happens all the time. I even hear sales people brag about “the art of sales.” The bravado of natural born rainmakers sounds good, but it’s a fool’s errand. It simply doesn’t work that way.

The best don’t sell by the seat of their pants Read More

The Burger King Corporation seems to be on the cutting edge of green technology, with the unveiling of its new energy efficient BURGER KING® restaurant located in Waghäusel, Germany. The eco-friendly design developed in cooperation with Wirsol Solar AG ).. Read More