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A football game isn’t won on the field. A game is won in the days, weeks, and even months leading up to the 60 minute of actual playing time.

The game is won by the preparation is team does watching film, memorizing plays, hitting the gym, and eating properly. Preparation is key!
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The first rule of crafting a perfect sales pitch is ‘ditch the pitch’. You win half the battle if you sell the value and benefits of your product, rather than selling its features
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The true success of an ecommerce site lies in customer retention. These simple strategies can help you get that second purchase - and more - in the future. Read More

If you’re struggling to get sales, you probably do not need more traffic. Instead, you need to work on improving your conversion rates. Not only will this have more of a long-term, compounding effect on sales, but it will cost you next to nothing. Read More

Using your established, valuable knowledge and experience, there are numerous ways you can use what you know create digital products and sell them online.

Some options include:
- Create an online course
- Training and coaching online (individually or in groups)
- Sell digital products
- Crea Read More

When we look at our content marketing analytics, the low-performers can teach us just as much as the winners. Read More

If you’re thinking about setting up your own company, getting your business plan right is crucial. Check out the infographic below highlighting 10 essential ingredients of a successful business plan. Read More

As a proactive technology marketer, knowing your target market would mean identifying the segment of population which is using products, solutions or services directly or indirectly related to your offerings.
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One of the biggest impediments to starting a new venture is the “terror barrier,” as popularized by Bob Proctor, a 75-year-old millionaire and world renowned entrepreneur. This is the imaginary barrier that always seems to appear at the critical point where we would step out ahead of peers or compe Read More

When the time comes to move your home based business out of your home there are various options available which will provide a resolution to your dilemma. Here are 4 suggestions Read More