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Restaurants may be established in different types of locations. Depending on the type of location, different marketing tactics are required to increase the likelihood of getting new customers. Read More

Here’s what is important for women in the workplace – build your brand – YOU. Use everything you know about branding to build YOUR personal brand. Make it strong.

What qualities do you possess to bring your feminine to the workplace or to your business?

Don’t underplay what you've done. If Read More

Modern portfolio theory assumes that we are rational investors and invest only in efficient and optimal portfolios that provide the maximum return for minimum risk. The truth (as posited by Behavioural Economists) is that we far from rational and are subject to a myriad of psychological influence Read More

Often in the world of Business we fall into the trap of judging books by their covers.

Let's say Dolph Lundgren, co-star of Rocky IV came to you to apply for a job. "What can that muscular, dumb jock bring to my business?"

How about a 160 I.Q., a Masters Degree in Chemical Engineering and a F Read More

Most people consider content as king. That's SO 2010! The customer is king at last and it's all because of Social Media and permission marketing. A big hello to Seth Godin and Brian Solis! Read More

Last week I received an email from a friend about my blog. He told me that the my blogging daily is too much and that it was hard for him to keep up. Read More

Why settle for your local market when you could be doing business with the world. A survey shows small business owners are already moving in this direction at Read More

Before we get carried away with the new tools of social selling, like LinkedIn, Facebook, Twitter, let’s take little step backwards and answer a few questions. Read More

I've been remiss telling this great customer experience story. About three weeks ago Kay, Kelly and I had dinner with our good friends Art Turock and Haley Ashland. We chose Joey Southcenter, because we enjoy the food (blue cheese covered french fries... Read More

Justin McCullough reveals 10 sales tips that can tip the sales, and how to avoid the most common sales mistakes. Read More