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What's in a name when picking one for your business. Quite a lot, say some entrepreneurs who fret over what to name their new venture during startup. Not only will the name you choose stay with you for a long time, but it will communicate much about your values and your business to customers. It will be a first impression but must also leave a lasting impression and with all of this said, here are some other thoughts from Wharton Entrepreneurial Programs Read More

11 Lessons I Learned Raising Venture Capital

We recently just completed raising venture capital, (a Series A financing), in which we raised $1.1M. The round was led by MentorTech ventures, with participation from Amicus Capital and prominent Bay Area and Seattle angels. We started fundraising in earnest in August of 2009, so from start to finish it took us 8 months. Raising money was a lot harder and took a lot longer than we expected, but obviously with determination and a bit of luck it can be done Read More

Want to turn your favorite hobby into a business? From home improvement to music, here's a look at some of the best hobbies for making money Read More

There's still time, just barely, to win a scholarship worth $200 allowing you to attend the Small Biz Social Media Summit June 5-6 in Hutchinson, Kansas. Decisions on the scholarship will be made May 21. (That's this Friday.) For details read the full post on the upcoming event in this post at Small Business Trends. There is also a link to information on how to simply make arrangements to attend the event. BizSugar.com is a media sponsor for the event, by the way. Hope you can take part Read More

I've become enamored with those Korean Air TV commercials. Here's why they work. Now, will a Korean company please hire me so I can try Korean Air Read More

Just like the community in which you live, social media neighborhoods are created by the people who inhabit them. Here at BizSugar.com, for example, we feel we have one of the best online communities on the planet, but making a difference in your social media community or neighborhood has to do with your effort and the efforts of your fellow members to make them good places to interact and network.
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This article describes the basic strategies that we used to get our online business over the hump. In some ways, this article is also the sequel to my last one on how I was a neurotic mess when our business first launched Read More

There are some people who think SEO is expensive. This is, of course, a matter of perspective. If you go online because you’ve bought into the scam still being pitched that you can make big money with almost no investment, and you set up a website for under $1000 using offshore labor, then the idea of paying $500, $1000, or $1500 a month might sound expensive for SEO costs Read More

Are you thinking of advertising online through the use of display ads? Look no further than Facebook as it served the largest number ad impressions to US based internet users in first quarter of this year according to Comscore. Despite the issues that are surrounding Facebook, there is no doubt that they are still growing at a rapid pace, where they are about to reach more than 500 million users. Read More

When I browse through Linkedin I see tons of missed opportunity. Profile after profile looks like the tired old resume or curriculum vitae. This particularly saddens me when it’s a person that sells for a living.

My suggestion? Switch your thinking. Make your Linkedin profile a sales letter Read More