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Australians are a brand-minded people and in accordance with many of the developed nations of the world, brands like Google, Nokia, Sony and IKEA score high. In addition to this, some local treats such as Vegemite and Tim Tams have a strong following to say the least. George Patterson Y&R Brand Asset Valuator (BAV) recently made an investigation i Read More

What prompted you to see your last first-run movie? Like most, it was probably the movie trailer you saw in the theater or on TV. Your Executive Summary is a lot like that movie trailer. This blog post will give you some pointers you can use to get your Executive Summary to work for the reading of your white paper just like a good movie trailer do Read More

The Wharton Business Plan Competition is just one example of a big prize money business plan competition. Did you ever wonder if your business plan has what it takes to win the funding your small business deserves? Learn more about what the judges are looking for to win these big contests and competitions for start up prize money... Read More

2009 summary of ecommerce trends including tools and resources that are available to online stores. Read More

Exclusive interview with New York Times/Wall Street Journal best-selling author Keith Ferrazzi and his tips on building relationships, following up and much more. Read More

This is an awesome tool list for word of mouth marketing by, Clay McDaniel. Read More

Having been live for only a year, we'll gladly take a moment to pat ourselves on the back for making Blog Rank's Top 100 list of small business blogs. It's certainly an honor to be in the company of such well-respected blogs that have not only been around for a lot longer than ours, but who also are viewed as some of the most well-respected blogge Read More

Some small business owners are so focused on attracting new customers they forget to take care of the ones they already have. And neglected customers will certainly be ripe for the picking by the competition. Here are some easy and inexpensive ways to make sure your regulars keep coming back. Read More

The statements, findings, conclusions, and recommendations found in this study are those of the authors and do not necessarily reflect the views of the Office of Advocacy, the United States Small Business Administration, or the United States government. Read More

This story from CNN Money.com Small Business tells the story of using online marketing to turn customers into repeat customers. An important part of that online marketing, says the story, is keeping lists of customers who visit and buy from your site. These are the best possibilities for further sales in the future. Keeping track of your customers Read More