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The U.S. SBA (Small Business Administration) announced this week new proposals aimed at strengthening opportunities for disadvantaged small business owners to benefit from its 8(a) Business Development program.The U.S. SBA (Small Business Administration) announced this week new proposals aimed at strengthening opportunities for disadvantaged small Read More

Sending a Press Release will help you reach the masses without the high cost of advertising. But there are a few "rules" that one has to follow before contacting the media. Read More

Do you need to build a telesales script or a sales presentation? Here is an easy to follow plan to build your script or a presentation; take time to answer the following nine hidden buyer questions. I call them the nine hidden buyer questions because these are the questions your prospective customers may not ask but do need answered to make a posi Read More

Do you notice any of these trends? What can be done about them? Read More

Thanks to social media, the role of branding has changed. All businesses—even individuals—need to recognize the importance of managing their brand online. If you don't manage it, others will manage it for you, which is never a good thing. Read More

This is some very helpful stuff for males who wear pants and sell. Some females may find it helpful, too. Read More

Marketers today are caught up in a jumble of buzzwords that mean very little. It's a confusing time, but to get the marketing right, you need to start thinking about relationships first. "It's not about selling something anymore; that might be the end result, but to get there, you need to work on the relationship." Read More

In business, there are no guarantees. There is simply no way to eliminate all the risks associated with starting a small business -- but you can improve your chances of success with good planning, preparation, and insight. Start by evaluating your strengths and weaknesses as a potential owner and manager of a small business. Carefully consider eac Read More

Here is a discussion along with excellent tips on how to develop email subject lines that help you stay out of the spam filter. Read More

This blog post discusses how to turn satisfied customers into true fans using social media tools, customer service above and beyond, and consistency, among other things... Read More