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When cash is tight, marketing budgets suffer. That's why Forbes canvassed the entrepreneurial, consulting and academic ranks for go-to marketing techniques that even small businesses can afford. Here are but a few, and the estimated costs of each. Read More

Word of mouth marketing is considered by many to be the most desired form of marketing. The trust, referrals, and overall brand building buzz that's garnered by customers spreading the good word to prospects is worth its weight in gold. Here are five way to get your customers talking about you and your organization. Read More

There are many smart people out there, but only a select few use their intelligence to help others succeed. Here's a list of today's top business influencers. Read More

If there is one thing that I hear over and over from entrepreneurs, it is that they are struggling to scale their businesses. They say that they have become a slave to their own company, and are struggling to break free. Here are 28 tips on how to stop working in the business and start working on the business. Read More

Wondering how you can use social media tools like Twitter and Facebook to increase your sales? Listen to this episode of the Sales Management 2.0 podcast with guest Alejandro Reyes to identify the social media strategies that can lead you to greater success in your sales career. Read More

Nice position on social media filling the role of branding, not advertising. Read More

Small Business Labs reports 26 percent of federal stimulus contracts are going to small business. Does this seem like a high or low number to small business people out there? How does it square with the number of small businesses in the US and the percentage they occupy in the economy? My impression is that the number seems low but I may be wrong. Read More

When it comes to small business branding, Ed Roach at smallbusinessbranding.com suggests entrepreneurs take the center stage. Ed explains: "Stepping into the spot light makes you into an icon for your brand. It provides a genuine personality that a prospective customer can relate to. It authenticates your brand offering and helps to position the Read More

Small business marketing using a blog remains one of the simplest most inexpensive means of marketing your business. Being in the business of running blogs for other people, I realize, of course, I can be relied upon for talking about blogs all day and all night. But the fact remains that, despite the influx of social media (Twitter, Facebook, Lin Read More

Every once in a while here at bizSugar.com, we like to throw something a little bit different your way. Do you really want to start a business? It can be presumed that since you're here, you already run a business or are thinking of starting one. Watch out! Launching your own company isn't for the faint at heart. Entrepreneur Erica Douglass tell Read More