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The importance of online reviews can no longer be disputed. Experts agree, and studies confirm, that online reviews are among the most important factors influencing the decisions of buyers in both B2C and B2B transactions. Negative reviews on Google can make or break a business, especially a small, Read More

Building a strong and positive online reputation can boost your sales, increase the reach of your brand and improve your chances of long-term success. However, building a good reputation can be a difficult task, as there are likely to be many similar businesses vying for the attention of your inten Read More

Defamation Defenders' outlines best practices for Google reviews and optimizing your Google Business listings. Read More

Tailwind has launched a free Smart Bio tool to help solve the Link In Bio problem that Instagram users face. Use this tool to link to your website and social media profile and add call to action links to your Instagram posts! Tailwind will also pull in the latest Instagram image posts from your pro Read More

For many small businesses, structuring your digital marketing team is a massive struggle — reference this infographic to help you sort out your team.

Having an in-house team can make it easier to execute your brand’s vision in marketing campaigns, which is why you must find the optimal way to st Read More

Like practically every aspect of life as we know it today, the marketing industry has been through quite the revolutionary transformation in recent years. That revolution is built on the tail of digitalisation and technological advancement, and it is propelled ever-forward through the ongoing innov Read More

It’s time to amp up and adjust our marketing strategies for the holidays!
If you want to get ahead of the marketing game and stand out from the crowd, check out these incredible unicorn tips from the top social media marketing experts.
We’ve got insights from Mari Smith, Neil Patel, Virginia Nuss Read More

Running your own small business is often challenging, especially because it involves wearing multiple hats and coming up with solutions to problems that you may not be familiar with. The consequence is lots of late nights and hours spent on tasks that should be reserved for leading your business an Read More

During his years as an advertising executive and copywriter, Ogilvy created some of the world’s most successful and iconic marketing campaigns, including the legendary Man in the Hathaway Shirt, plus notable efforts for Schweppes, Rolls-Royce, and the island of Puerto Rico, among many others. Read More

3 blogging tips so powerful advertisers will be begging you to accept their money. How to get sponsored and make money blogging. Read More