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Digital Marketing is one of the most important professions for companies to run a successful business. As opposed to traditional marketing tools, digital marketing can help reach out to an audience that is much wider and diverse than traditional marketing.

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Any new hire at your company has to go through a series of formalities and hoops before they become official employees. The new hire paperwork is one of those many hoops, and it can be a tedious one for both, the employee, and the manager who has to onboard a number of employees each month.
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It is easy to guess the most popular online marketplace as they have made a few headlines here and there, but the second most popular might not be so obvious. The answer is surprising because it is an ecommerce site that focuses on handmade or vintage items and craft supplies.
What is especially i Read More

Just as some McDonald’s restaurant franchise owners got to finally re-open their dining rooms to customers for the first time in more than a year, they may be closing again.
Reuters is reporting that it’s seen internal documents and memos indicating that McDonald’s will instruct its franchise owne Read More

Poultry is scarce and that has restaurants fighting back against a chicken shortage this year.
Record breaking winter storms in the south central US are behind the issue. Higher pandemic demand has also dented supply for favorites like chicken wings.
Small Business Trends reached out to restauran Read More

Online reputation management guide for businesses in 2021. Learn how to keep your brand reputation in good shape online. Read More

We’ve all heard the plaintive cry of the frustrated shopper stuck in customer service purgatory: “I just want to talk to a real human!” It’s a relatable sentiment, but one you can expect to hear less and less of in the years ahead. AI-powered automation is becoming increasingly sophisticated and he Read More

Video is like all other forms of content - you have to promote it! Learn how to promote your YouTube channel effectively right here. Read More

In the book “Same Side Selling,” the authors talk about a concept called “One Hundred Pennies of Trust.” The idea is that a prospect comes to you with 100 “pennies of trust” to allocate for your services. It’s a finite resource, so you must figure out where those pennies of trust should be spent. Read More

One thing is certain in any business – not everyone you have to deal with will be like you, or will like you (and vice versa). These people may include one of your business partners, an investor, a key vendor, or even one of your best customers. In my role as a business advisor, I see more and more Read More