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Is marketing as we know it dead? Is product quality a promotional strategy in itself enabling organic and peer influenced brand endorsement? Read More

Companies, like Starbucks, Netflix, American Airlines, and too many more to count, make decisions based on bottom line results, not how we feel about them. Starbucks and gang are not our friends. Read More

How the new Twitter header photo is an awesome opportunity for further branding & website traffic generation. (Get Twitter header photo dimensions, too. ;)) Read More

I’m sure we have all seen entrepreneurs with high levels of passion and confidence touting an idea that seems to make very little sense to us. Of course, we never see ourselves in this mode, yet we need to recognize that all humans see reality differently through a built-in set of “cognitive biases Read More

Do you ask strangers to recommend you, get you a job or give you money? If you do, you will fail. So how do successful networkers behave online? Read More

Are you stuck feeling like you’re writing the same old thing and need fresh new ideas about it? Try this trick to get yourself unstuck. To make the most of it, have a notepad available at all times to take notes on fresh ideas and thoughts as they occur. Read More

Sourcing business from within your existing customer base is much cheaper than finding new customers. But if you expect your customers to keep coming back for your services, you need to be more than ok. You need to be awesome. Read More

Video marketing is one of the smartest ways to promote your brand. However, to get the most exposure, you need to accumulate YouTube views! Here are several ways you can get that viewer count, and your exposure, on the rise. Read More

The more complicated or confusing we make it for our customers to work with us in acquiring our products and in working with us, the more likely they are to go somewhere else--somewhere where it's easier to buy! Read More

will Apple ever convert their retail stores-which are company-owned, into franchise stores? I doubt it, and in this post, you'll learn what they are. And, there's only two. Read More