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Years ago I saw a study for Travelers Insurance that showed persuading people to complain could be, in fact, the best business move a company could make. Only 9 percent of the non-complainers with a gripe involving $100 or more would buy from the company again. On the other hand, when people did co Read More

How your small business can serve an audience with Ritz-Carlton level care (it's not as hard as you might think!) Read More

A CRM can be an integral way for your small to midsize business to manage information about your clients or prospects. Here's how. Read More

Okay, so you copied and pasted that big huge word up in the title of this post into Google and found that the definition of same is “the fear of Friday the 13th..” and that’s okay, so did I. But why, praytell am I using this term today…take a look at your calendar, eh!

Yup…it’s Friday June 13th Read More

Take a look at your sales process & find where it gets stalled.

Are we beefing up all the technology aspects of the sales process and losing out on the Human to Human interaction... Focus on what your customers want! Read More

Today, I’d like to talk about how to become more client attractive and business magnetic when promoting yourself and your services. Building a business is a spiritual, emotional, mental and physical journey, where you learn, grow, expand and evolve both personally and professionally all the time in Read More

Not sure whether to use Twitter for B2B or LinkedIn for B2C? Read on to learn how you can utilise social media marketing no matter who your audience is. Read More

Couldn’t believe it when I read this… “Today Facebook will launch controversial video ads that begin playing automatically in Australian users’ news feeds o Read More

When it comes to online marketing, the first and foremost approaches that the marketers adopt are SEO (Search Engine Optimization), Social Media or PPC (Pay per Click) to improve the flow of traffic for the website. Read More

Twitter was currently attacked when a bug at Tweetdeck caused multiple accounts to tweet the same message. This has posed a serious security issue in the social medium. Read More