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It's a common mistake to read the words creative services and think that it's not a very business-minded industry. It actually is (or at the very least, it knows how important the business world can be). The industries of movie, music, other entertainment arts, and of course advertising all put cen Read More

Science has proven time and time again that using positive thinking when working increases performance across the board (compared to working with a neutral or negative mindset). A positive attitude boost productivity by as much as 31%, as well as your creativity, willpower, energy, imagination and Read More

Today, I have a quick tip that will help boost your exposure on Instagram. It's super easy to implement!

If you have read articles on the platform, you probably know how important hashtags are. Here is another proof. Read More

I’m a strong believer that investors invest in people, before they invest in a business plan, or an idea. But I continue to learn that there are a host of other factors, maybe not even related to you or your business, that could keep you from getting the funding that you need. You may not have cont Read More

I’m a strong believer that investors invest in people, before they invest in a business plan, or an idea. But I continue to learn that there are a host of other factors, maybe not even related to you or your business, that could keep you from getting the funding that you need. You may not have cont Read More

Those in advertising are often surprised at the many ways other B2B businesses use telemarketing. There's hardly anything that remotely resembles a sales pitch (or at least ones you'd normally hear in an infomercial). The same could be said of the questions they'll ask. They sound less like leading Read More

There’s a huge difference between what our customers go through to buy and what most sales people do in trying to sell those customers. It’s this difference that causes much of the disconnect between customers and sales people. It’s recognizing this difference and engaging customers in their enti Read More

Episode 11 and 1 or 42?

"42 is the answer to the ultimate question of life, the universe and everything." - Hitchhiker Wiki

[Editor’s note: We talked for almost 12 minutes, so the audio file on Audioboom is part 1, missing the last part of our podcast. You could listen to the full episode on Read More

While it's often believed that you have to work your butt off 18 hours a day, 7 days a week in order to make millions, these million and billion dollar inventions of the past century happened purely by accident. Read More

Networking is simply getting the right message, to the right person at the right time. Fundamentally, networking is about knowing who’s who and having relationships characterized by superior access and credibility. Read More