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"Referrals from Colleagues" and "Referrals from Other Service Providers" were identified as the #1 and #2 method used by buyers of professional services to identify and learn more about providers in the 2009 RainToday.com Benchmarking Study "How Clients Buy". But in practice, few of us get enough high quality referrals. This article sh Read More

The author draws a parallel between the success of the youngest soccer players and sales people. Read More

Selling intangibles can be challenging. Sometimes prospects respond to a physical object that represents the intangible product or service being sold. Read More

I have constantly ignored the warnings of mixing business and family, hoping that somehow the new transaction would follow a different pattern. However, without fail the same challenges and issues ultimately occur which draw the transaction to a pre-mature conclusion. In this article, I have listed the Top 5 reasons why business and family do n Read More

When a great product or service isn't selling, the salesperson is probably to blame, right? Actually, that's nothing but a myth, one of many that plague the sales profession. Martyn Lewis, author of the acclaimed book "Sales Wise," shares five other myths about sales, and the realities behind what creates truly effective sales lead generation Read More

BizBox's David Feldman identifies the six things you can do when you feel burned out by your business. Read More

Will it be over for Facebook soon? Successful entrepreneur and podcast presenter, Guy Kingston thinks so if it doesn't sharpen up its act. Read More

Every company already has the tools it needs to do that - they're called marketing communications, public relations, and customer service. They are each powerful when the proper definitions are used. Read More

Step 1: Validate your prospect. Read More

These days, it's not enough for a small business to rely on the products and services it offers and the prices it charges. Having a strong brand identity lends credibility in a crowded marketplace and gives a company a personality beyond the people who work there. Here's what you need to know about brand identity development. Read More