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Want to drive more traffic to your blog/website, reinforce your brand and keep people from following a link from your site and not coming back? Here are 4 basic steps to get you started. Other than your time, you can follow all of these tips for free. Read More

Promoting Your Small Business on LinkedIn: This episode of the Small Biz Blastoff podcast offers five tips for promoting a small business on LinkedIn. Read More

Oh the joy of being on the leading (no, make that the bleeding) edge of technology. Earlier this week, I started a Facebook Group. Before I went off ill-advised, I read everything I could from the experts in the blogosphere about Facebook Groups.

I immediately realized that Facebook had done it Read More

We calculated the average savings in turnover costs that great small workplaces enjoy relative to others. It's huge. Read More

With Halloween coming up we were wondering how haunted houses, haunted forests, haunted corn mazes, and haunted laundromats did business, marketed their Read More

This week's Social Media Book List highlights two books: one is ‘Community 101: How to grow an online community′ by Robyn Tippins and BizSugar member Miranda Marquit and the other one on the social media Amazon list ‘the Digital Handshake’ by Paul Chaney. Read More

Walter Oelwein: Public feedback is when managers try to solve performance problems by addressing their entire organization at once. I make the case that doing this a) does not change the behavior of the one needing to change and b) could make worse the behavior of those who are already performing c Read More

Free Guerrilla Social Media Marketing Video Training based upon the book by Jay Conrad Levinson and Shane Gibson. This post is about Guerrilla Social Media Marketing Secrets: Commitment, Consistent and Implement. Read More

I have been on Twitter for about 1.5 – 2 yrs now and in all that time and not once have I tracked a tweet to see how well it did or how many clicks it got or anything like that. Read More

Printed flyers and postcards can help you promote your online business, but are they worth it?

What should a flyer say to get people to visit my website or blog? What's the best way to do this?

Printed flyers and postcards are NOT my favorite marketing technique – but they still have some ap Read More