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Often, businesses search high and low for an effective way to display their knowledge and ideas. A business blog is a useful marketing tool as it provides your business with a unique promotional and marketing platfor Read More

Competing on price is a no win situation that gets you stuck with numerous vendors. Here is how to compete on value Read More

What do you think? Help us improve the list of strengths, weaknesses, opportunities and threats about social medi Read More

As an entrepreneur, I have a lot of freedom and choosing this path was one of the best decisions I have ever made. Everything is done on your own time, where you want it and how you want it Read More

This is a story about risk, but a bit of background is necessary, so please bear with me through the first paragraph.

Eleven years ago, when The YPS Group was launched, “we” made a strategic decision to focus on serving small to mid size customers, from $5 to $500 million in revenue. “We” also decided to stay small ourselves; to be a boutique consulting business; to not hire any employees and to use contractors sparingly. “We” are still here. (OK, OK, “I” am still here…), proving, at a minimum that the strategy is at least valid Read More

Analyzing your wins and your losses together can build a powerful set of lessons that informs your future actions and behaviors. Take stock of these lessons learned, and make no excuses Read More

A recent report funded by the U.S. Small Business Administration and the Office of Advocacy, titled, “The Nonemployer Start-up Puzzle”, published in December, 2009 differentiates Nonemployer firms—businesses without employees—and Employer firms. Nonemployer firms represent a large percentage of businesses; however, little is known about their dynamics (entry and exit). The report seeks to illustrate basic statistics about the prevalence of entry and exit for Nonemployers and the local conditions that led to their entry Read More

First, there are some businesses that I would certainly recommend that you avoid. Those would be businesses with a low or declining demand for its products or services; those with a start-up investment that puts your entire future at high risk; and those that you know absolutely nothing about or do not enjoy. So what does that leave Read More

Start your own home business that is fun and you can work from home. This is a real small business with all the systems and support you need to be success Read More

“However beautiful the strategy, you should occasionally look at the results.” Winston Churchill

Don’t ever forget how easy it is to get lost in our own brilliance and lose site of the real objective. Read More