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With a little bit of variation and some easy-to-implement changes a business blog post can be transformed into a unique, creative and more MARKETABLE reading experience Read More

Mention Steve Jobs, and almost everyone can immediately relate that name to Apple. He is the CEO of Apple, which he co-founded in 1976. Even though he is known for his charismatic and inspirational talent, he isn’t exactly the easiest person to work with where his early career was marked by manipulative, dishonest and boorish behaviour. Read More

It took Harley-Davidson years to nurture and cultivate an image and brand. The result? An American icon and legend! In the 1970s, it took only a few short years to destroy all and almost bankrupt the company. The story and great lessons from a chapter of business history.. Read More

In a world of identity theft and the selling of customer information, how you handle the data collected from customers says a lot about your business. It also says a great deal about the amount of trust customers are likely to put in you. The Better Business Bureau has put together this video and post to share some tips on how to deal with customer information and how to protect the information with which you have been entrusted Read More

What's in a name when picking one for your business. Quite a lot, say some entrepreneurs who fret over what to name their new venture during startup. Not only will the name you choose stay with you for a long time, but it will communicate much about your values and your business to customers. It will be a first impression but must also leave a lasting impression and with all of this said, here are some other thoughts from Wharton Entrepreneurial Programs Read More

Social media marketing is a hot topic in business news these days, and we’ll continue to add to the conversation here. In this post we’re going to dive more deeply into social media marketing with an encore video from Ramon DeLeon, “The pizza guy to know in downtown Chicago”.

After a few quick tips by Kamau Jackson, Ramon gives a step-by step master's class on how to apply social media to your business. This is sure to be helpful to any business owner or entrepreneur who's considering, or currently using social media in a profitable, intelligent way.
Read the full article here: http://bit.ly/9QARh9
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In a crazed, ultra-competitive business-world filled with mind-numbing technological leaps, "low-tech" can be a great way to restore a sense of relaxation, revitalization and rejuvenation. It's back-to-basics in my latest biz-blog article.. Read More

It all sounds easy to develop your key message, just work out why should customers do business with you, why aren’t they and your brand personality. The problem with this approach is that it is all about you and it is looking inside out instead of outside in. Two key areas you need to consider first are Read More

There's still time, just barely, to win a scholarship worth $200 allowing you to attend the Small Biz Social Media Summit June 5-6 in Hutchinson, Kansas. Decisions on the scholarship will be made May 21. (That's this Friday.) For details read the full post on the upcoming event in this post at Small Business Trends. There is also a link to information on how to simply make arrangements to attend the event. BizSugar.com is a media sponsor for the event, by the way. Hope you can take part Read More

Outstanding Northeast Ohio companies and impressive tech entrepreneurs in the region were at Cleveland's Corporate College Wednesday evening for the annual Best of Tech Awards, presented by NEOSA. I'm on the advisory board for bizSugar.com, the small business social networking... Read More