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One of the ways we measure our financial success (and, in some cases, success as a person) in our society is to look at our salary. However, if you are so hung up on your salary that you forget to look at your discretionary income, you may miss out on some opportunities Read More

While incorporating social media into marketing strategy is becoming standard practice, many organizations still struggle with how to make the most of opportunities created by social media platforms and tools. The objective should be for a user on your website to stay engaged with content, products, services or other key parts of the site Read More

One of the big problems I see in advertising today, particularly on the Internet, is the believability factor. When I see an advertisement, email, or sales letter that sounds too good to be true, I instantly ignore it. There is so much snake oil being sold in the world today, especially on the Internet, that when I see big claims made for anything, I ignore them as being junk Read More

Entrepreneurship is far from an exact science. It probably is the furthest thing from it. Don’t believe it? Just ask any entrepreneur! There is one term in the scientific world that may describe us though, an AMOEBA…single cell (entrepreneurs are usually a one man army starting out) and they have to constantly try to change and duplicate themselves to survive as do entrepreneurs. The commonality of change is a dish served daily to amoebas and entrepreneurs. The last thing entrepreneurs should be resistant to is change. With that being said here are 5 mistakes entrepreneurs should avoid making. Read More

More often than not, when we think of franchise opportunities, we tend to think of businesses with a physical Main Street, strip mall or commercial office presence. However, home-based franchises are now one of the most popular franchise sectors out there. If you are interested in starting a home-based franchise business, here are six points to consider in your research Read More

If you've every been involved at any level with a not-for-profit organization than you are fully aware that Volunteers are the lifeblood of every charitable endeavor Read More

Your credit score is about more than getting a good interest rate. It also affects your insurance premiums, and can even affect job offers. Make sure that your credit score is what it should be Read More

Sometimes sales get stalled due to numerous reasons. Here is a great way to help remove fear, uncertainty and doubt and to get the sale Read More

The spider will enter the homepage of a website and then follow every link it comes across in the code after saving the content. It will then crawl each page linked from the homepage and keep repeating the process until it has found every single page on the entire website.

An XML Sitemap is a good way to tell the search spiders exactly where all the pages of content are located which should be linked within your robots.txt file Read More

How many leads do you generate every month with social media? If you’re not getting enough leads, today is your lucky day. After reading this article, you'll have 10 ideas .. Read More