BizSugar.com › User › businessavante › Voted

When, in 1970, the INSANE writers at Monty Python decided to do a skit based on the "meat-like" product SPAM, the folks at Hormel Corp. were appalled!

Little could they have known the incredible BOOST it would give to their product Read More

There is an enormous difference between respecting your client and being subservient and fearful. Salespeople who fear losing choose to be subservient and fearful, and by doing so, they lose their dream client’s respect and their opportunity Read More

Nothing, NOTHING Will Attract Customers or Instill Love of Brand More Than One of These! Yup, it's a company's very own theme-park.

Come visit HersheyPark, the ultimate model of theme-park advertising and marketing and jump on the POV roller-coaster ride too Read More

Does a 17th century French philosopher, mathematician, physicist, and writer have something to say to 21st century sales reps about “push” and “pull” and their relative effectiveness in getting commitment?

“We never understand a thing so well, and make it our own, as when we have discovered it for ourselves.” — Rene Descarte Read More

A study insists use of small business credit cards was helpful in increased revenue and job creation between 2003 and 2008. But since the study was completed just before the worst part of the recession hit, we are left to wonder about the real impact of so much credit. After all, other sources insist that unpayable loans and low customer spending led many businesses to close. I wonder if any of them had run up big bills on their small business credit cards. Read More

This great infographic shares small business news about how social media is really being adopted by small business and even how much success small businesses report seeing after using the tools. As expected, the number of small to medium sized businesses using these services remains low, and so do the percentage of users who say use of the tools has resulted in increased sales. Though the jury is still out, there are businesses that have claimed substantial response to social media marketing, and it seems logical that number will continue to grow over time. Read More

OK. I'll admit it. I'm a huge Star Trek fan, particularly of the vintage 1960's series. And with the growing popularity of a recently launched Star Trek fan site which ranked pretty high on Yahoo! "trending" for Web search earlier last week, I decided to combine my love of pop culture references and online business advice once again. I hope the post is not just entertaining but also informative because it deals with a lot of pretty simple ideas about online marketing I've picked up over the last few years. Enjoy! Read More

If your product is awesome enough, price shouldn't matter. Check out this small business news applicable to just about everyone. The incredible tree house built by a Swedish architectural firm profiled in this Fast Company article goes for $575 per night. Why? The pictures and description speak for themselves. How many other similar experiences like this are there out there? Does Holiday Inn offer comparable accommodations? Certainly not. So the price of a stay at a traditional hotel compared to one in this incredible tree house is really unimportant. Can your products and services make your competitors unimportant? They can if they're incredible. Read More

Once you begun to pursue your dream client, you cannot afford to disappear. Even when you get another big dream client engaged, you must continue your unrelenting, value-creating pursuit. You cannot disappear for months on end without having to rebuild the credibility and trust you gained by our sincere interest before you disappeared without starting over Read More

Ready, camera, action! Call me a slow burner, but I have only started following the developments of ‘The Social Network’ after their first full theatrical trailer was published on Yahoo Movies. In case you’re wondering what I’m talking about, the movie re-enacts the story about the founders of Facebook with a befitting tagline, “You don’t get to 500 million friends without making a few enemies.” Read More