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By JT Ripton

So you’ve just on boarded a new client for your marketing firm. They’re a startup that’s spent a great deal of time and effort building the foundation for their business, but they’re still struggling with determining the target audience for their marketing efforts (and subsequently Read More

By Kellie Conway

Starting your own business may be the most logical decision you make. While the benefits of regular, full-time employment (a steady paycheck, healthcare and more) are comforting, many professionals like you decide to work for themselves after years of accumulating and honing the Read More

By Brian Neese

As one of the most recognizable social networks in existence, Twitter is known as a must-have for nearly any type of business. It is one of the top three networks, where Twitter, along with Facebook and Google+, make up the major social media networks in the United States.

Worl Read More

More and more businesses are trying to use social media to promote themselves, but the fact is there are dozens of things these businesses are doing wrong. Here are 5 mistakes that can be easily fixed. Read More

In this post, I show you 5 free traffic strategies you can use to drive buyers to your money making campaigns. Read More

It is not about what you sell, but what and why buyers want to achieve. It is not about solutions or buying, buy objectives and achieving. Read More

A while back I received a discouraging note from an entrepreneur with a patent and a medical software application who couldn’t find a dime of investment, and was grousing that seed funding just wasn’t available anymore. After exchanging a couple of notes, I concluded that she was more likely a vict Read More

Part one in a series on holiday marketing for small businesses. This post focuses on writing blog content for the holidays. Read More

Mike Allton was pleased to be invited to Denise Wakeman's Adventures In Visibility weekly Hangout On Air (HOA), specifically to dig into all of the great things businesses can do with HootSuite. Read More

Once you are able to achieve some real “traction” with your business (paying customers, revenue stream), it may seem the time to relax a bit, but in fact this is the point where many founders start to flounder. All the skills and instincts you needed to get to this level can actually start working Read More