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Is the biggest challenge for business staffing, or cash flow, or finding customers? Or is the biggest challenge for business not actually understanding what business they are in, in the first place? Read More

A lot is written about building customer profiles of those who you want as customers. This of course is an essential part of small business marketing. But what about the other side – those customers that you do not want as customers. Two blog posts recently have been written about this dilemma and give great insights into this problem as they shared their experiences.
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Keeping a blog going can seem like a full time job. Unfortunately for most business owners, we don't have the luxury of being a full-time blogger. This post discusses ways to improve the effectiveness of your blog. Read More

Great perspective on why the group responsible for employing over half of the private sector employees is going to drag its feet bringing their employee levels back to 2007 marks. Small and medium-sized businesses are using more technology and demanding more productivity to help avoid the pain of having to lay off their friends…AGAIN! Read More

There are a number of Foursquare badges out there, but only a few are truly coveted by Foursquare users. Businesses can leverage Swarm Badge popularity to drive sales. Read More

In fact, many people feel green may evolve into an accepted standard against which portfolio investments will be measured in coming years. That emerging standard being: “How green is it?” Read More

The next time you are faced with criticism, don’t be afraid to step up your efforts, and work that little bit harder, to prove your critics wrong. Read More

Paul Chaney had a rewarding job with a young and growing company, but in the end he needed to follow his heart. This move has led him to focus on his passion for small business and for speaking in an effort to inspire others and help small businesses grow. But it has also led him to leave the security of full-time employment to become a small business person himself. Sometimes the best way to mak Read More

In the world of e-commerce there’s no customer service desk or associates wandering the aisles armed with helpful tidbits about your products and services. In fact, an e-commerce site can be an impersonal environment, where customers may not know where to go for answers. It’s up to you to create an online customer service strategy that gets customers engaged… Read More

About 6 weeks ago I posted the following question on Facebook, Twitter, and LinkedIn:

"I'm trying to get set up with Google Voice but can't seem to get an invitation. Anybody have one they can send me?"

I expected the invitations to come pouring in. Instead I got nothing!... Read More