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A salary is a payment by a business in exchange for services rendered. A distribution is a payment taken out of the profits or other assets of the organization. Read More

Pricing has always been one of the greatest games in business. In lean times, this is more true than ever. The price you offer has to reflect value, convey Read More

Sir Speedy, a franchise network of printing and marketing services providers, has received a 2010 Franchisee Satisfaction Award from Franchise Business Review. The company ranked number 14 in the Top 50 Large-Class category, which includes franchise systems with 200 or... Read More

Branding is ultra important for any small business owner, entrepreneur or even a solopreneur. Some even consider small business branding as the soul of your company since it offers the emotional attachment between a customer and company. I often say branding can reveal the “off the record” conversation two people have with each other when talking about a business. Read More

Do you use thumbnails to generate reader interest for your white papers?

If you don't you're missing out on an inexpensive and powerful way to market your content. By leveraging the front cover design of your white paper, and producing a small thumbnail from that front cover, you can use it in a wide variety of ways that will create greater reader interest for your white paper. The use of thu Read More

Winning in sales (or anything) requires that you compete. But first you must compete against the personal obstacles and roadblocks that prevent your success. Then, you have to play the zero sum game like losing has consequences, bringing you’re A-game to every contest. Read More

If and when you ever find yourself in a crisis situation, the best thing to do is come clean, admit your mistakes, apologize, and talk about the steps you’ll take to make amends. Most important, though, is that you must truly show a sincere compassion for those you’ve hurt. I’d rate Tiger’s “performance” during his public apology as a C+ since I wasn’t convinced that his statement came from the h Read More

There have been several articles on the net recently suggesting that writing a thorough business plan might be a waste of time. What is the real truth and are there exceptions? Read More

In these tumultuous economic times, small business owners need to find ways to squeeze more value from every dollar invested. One of the larger expense lines is advertising. So why not start here? Read More

What is Culture? Here are some great definitions of culture taken from Cross-Cultural Twitter Interviews of cross-cultural and international people on Twitter Read More