So you've written a book...now what? It's time to leverage all of the blood (from paper cuts), sweat and tears put into your masterpiece. Here are some valuable tips on how to leverage your book to build your business.
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Kkochenberger voted on the following stories on BizSugar
Leveraging your Book and Platform Strategically
Posted by kkochenberger under MarketingFrom http://thoughtleadershipleverage.com 4111 days ago
What are the landmines you need to look out for?
Posted by kkochenberger under StrategyFrom http://thoughtleadershipleverage.com 4111 days ago
This is a head-slapper! We need to determine what our business landmines are BEFORE they hit, not after they explode our businesses. Great advice to thing proactively.
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Zooming In and Zooming Out...Do You Do Both?
Posted by kkochenberger under StrategyFrom http://thoughtleadershipleverage.com 4118 days ago
We tend to swing like a pendulum when it comes to analyzing and solving business issues. We go into “strategic planning mode” for a while, then we dive into mastering new tools or technologies for a bit.
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Do You Create Value Based On Your Input or Your Output?
Posted by kkochenberger under StrategyFrom http://www.forwardmetrics.com 4124 days ago
Great article explaining input and output for consultants, why you need to be aware of the difference and how to balance the 2 so you get the most out of your business.
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Media Training Tip: Don’t Leave The Audience Thinking “What Does That Mean?”
Posted by kkochenberger under Public RelationsFrom http://blog.braudcommunications.com 4526 days ago
Gerard Braud, media training and crisis communication expert, shares a great lesson that we should all talk in a way that everyone can understand - which means no jargon or insider acronyms.
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Workplace Violence: Why Every Organization Should Pay Attention to the Penn State Tragedy
Posted by kkochenberger under Human ResourcesFrom http://www.violence-free.com 4526 days ago
Workplace violence expert Carol Fredrickson (www.violence-free.com) shares her perspective on why it's important for all organizations and industries to wake up and protect their people.
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3 Steps to Beating Your Greatest Competition
Posted by kkochenberger under SalesFrom http://www.1stimpressionconsulting.com 4526 days ago
Here is a valuable, quick read from Communications Guru Stacey Hanke on how to make sure you go into 2012 beating your greatest competition...YOURSELF. Most of our communications issues are a product of our self-talk - Stacey give tips how to correct this.
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The Essence of Ethics
Posted by kkochenberger under Human ResourcesFrom http://ezinearticles.com 5489 days ago
In recruiting, where much of the interaction is often between just two people, a recruiter and a candidate, it's incumbent on both parties to act with the highest ethical standards. If misrepresentations are made on either side and a wrong hire results, the impact in dollars and emotions is high - and entirely avoidable.
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Fighting For Superstars
Posted by kkochenberger under Human ResourcesFrom http://ezinearticles.com 5503 days ago
Here's a great article about how to find the superstars who will grow your business, and well as how to retain your top talent. Great advise and very much needed in the current climate.
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