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The Rebecca Black phenomenon of creating a successful career around the accidental popularity of her “bad” Friday music video still amazes me. This is an attempt to get my head around her “success” if you want to call it that. Do you think she is an exception to the rules of success? Read More

If you want revenue, hire a revenue generating expert, not a product expert. While product knowledge is important, sales is more than about product, it is about driving value for both the customer and the company. That is a different skill than product. Read More

Video e-Learning = Higher retention, better performance, more satisfaction for sales teams. Forget expensive one-class-at-a-time training delivery models. Sales training videos are being served up via e-learning to everyone’s delight. HHere are 3 ways to make yours more powerful! Read More

61 Creative Facebook Status Ideas to Set Your Engagement on Fire - Having a hard time coming up with creative Facebook status ideas?  Are you not getting the response (likes, comments, shares) […] Read More

Is your small business failing to live up to your expectations? Maybe it’s because you’re falling prey to one or more of these 10 “business busters.”
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Social listening is one of the most important things to do in social media. Without it, you wouldn't know most of what people say about you and your company. Read More

Listed below are seven quick, effective tips to help you use, manage and monitor your hashtags on Facebook, now that Facebook has joined the hashtag world. Read More

One of the best occasions when I witnessed the power of Social Media was few weeks back when an amateur video taken on a mobile got amazing shared virally on Facebook and YouTube ending up in the discovery of a new singing talent. The incident was based in Kerala, India, when one housewife who was Read More

Whenever I hear about a company that’s choosing to build their own employee volunteer and giving platform from scratch, I shudder..... Read More

Franchises are successful because of the lifetime marketing and training you get from the franchisor. But is franchising really for you? Read More