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International trade is exploding, but is your business prepared to tap on that opportunity? Here's an infographic from Capita Translations And Interpreting about how the world is reading - and spending - online. Read More

By Crystal Wells, Product Marketing at Vendio Controlling inventory is the ongoing process of identifying and managing the constant flow of items into and out of an existing inventory. When you don’t know exactly what inventory you have available, where it is located, or where it is for sale, it’s Read More

If customers don’t buy, don’t jump to the conclusion that your prices are too high. Your products may be awesome, but if your store service experience leaves the customer with a bad vibe, you may never see that customer again, says new research from Forrester. The study found that when it comes to Read More

Can you trust what you read on the internet anymore? Social media connects people around the world in ways never imagined possible. Breaking news, like the Boston Marathon tragedy, sometimes hits Twitter before even the major news outlets can pick it up. Read More

Here's an opportunity to learn all about franchising...in college. Today's college graduates don't have it very easy. The job market is tough. But, entrepreneurial opportunities do exist; you just have to find them. Here's one. Read More

People do things to their customers online that they would never do to them in real life. Would you force a customer to look at a 15 second video before being allowed to enter your store? Would you hold a big, obnoxious sign up to their face in the middle of them examining your merchandise?
No? Read More

By Aidan Healy

We live in an increasingly globalized world. Just a few years ago, going global (offshore) was a luxury afforded to only the wealthiest of companies. Yet as the communication infrastructure around the world has expanded, incorporating an offshore company is fast becoming a necessi Read More

By Michael Evans

Using a lot of adjectives and adverbs in your marketing copy can literally kill the impact of ‘idea’ or ‘message’ that it carries. As a result, you should not be expecting growth of sales anymore. It’s true that avoiding overuse of adjectives will help you improve your marketing Read More

I recently saw a video presentation from an NSC Campus Lunch n’ Learn event and it featured Patrick Crowley, Digital Content Marketing Manager of ePubDirect.com. As I’m always on the look out for an interesting person to interview I thought he would be ideal seeing as they are a success story for Read More

The universal challenge of every startup founder is to get everything done that needs to get done, and still have a life. Even outside of business, everyone wants to accomplish more, while working less. I’ve been a student of these techniques for some time, but some time ago I saw a great summary t Read More