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It seems like no matter what consumers need these days, they have more than enough choices of where to go to obtain it. This is great news for the consumers of the world, but for small business owners it can be a nightmare when you suddenly realize that you're competing with the entire world once internet sales are considered. Read More

Many small businesses don't pay attention to effective business marketing. Sixty percent of start up businesses neglect marketing costs in their business plan. Read More

LinkedIn is without doubt a very valuable tool for anyone looking for a new job. Here are some tips on how to get the most out of LinkedIn: Read More

Like business commitments, the making and keeping of New Year resolutions is a test of character. This is something too little appreciated today. But it shouldn't be if you want your company to be great. Read why. Read More

You can learn many small business marketing lessons from flying a plane. Reaching checkpoints along the trip is one of the most important parts when flying and the same goes with your small business marketing. Here are four key key lessons. Read More

Employee benefits are so common place that people often take them for granted but can seem dauntingly expensive when trying to figure out what you can really offer to the employees of your small business. In this primer from Life123 we look at some basic information on employee benefits and some strategies for small business struggling to afford them. Read More

When you're a small-business owner, issues like whether you can afford to give your assistant manager a raise loom larger than the trade deficit and crop results. Yet, the nation's employment outlook factors into your hiring decisions and the truck that delivers your bread runs on gas. Keeping an eye on the bigger picture can help you avoid cost surprises. Read More

These "online reputation management" tools, as they're often referred to, will help you to define keywords, or phrases you wish to track and then watches for any mention of your company name, products, or services. Similar to High School reputations, protecting your image online is the name of the game, and just as in real life, everyone has one to maintain. Read More

Companies must commit to content creation... or die.Many businesses are hard pressed to creating content on their websites, resulting in fall off in search results. Read More

Paying commission wisely is a big challenge for business owners and managers. Commission can either drive sales performance, or turn your sales team into a bowl of oatmeal. Read More