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We need a serious rethink about how we handle corporate governance. Here is why, what and how we can do that. It's important to you, me, companies, the economy and our way of life (seriously!). Read More

A Nielsen Company research, measured across over 200 campaigns, has busted the myth. CTR and ROI have no relationship! Read More

Despite many opinions to the contrary, and the challenges and sheer volume of things sales people have to get done to succeed in today's market; many sales professionals should take comfort in the fact that they are better than most think, and there many ways that can help them sell even better. Read More

Though Twitter is powerful all on its own, integrating it into your site makes it even more robust. Finding ways to bring Twitter into your site can help you build community, get readers to retweet and promote your content, and can even help you gain followers by increasing your visibility and letting people know you're out there. Read More

To become successful with business bootstrapping venture, one must learn how to cut the overhead cost. The cost cutting is not as simple as eliminating some unnecessary expenses, it must go beyond that. As much as possible, cut the overhead cost to its maximum potential. Learn to lead the life, put a bootstrapper's mindset and stay as simple as yo Read More

The core for business success is values. When we say values, we are actually referring to the things that matters most. What really is important for you and your business? The obvious answer is money. In the first place, this is the main reason why you are starting a business. But there must be something that you need to consider beyond money. Thin Read More

It is always important that you know where you are heading to. Ensure that it is clear and you know what you are pursuing to and that you can articulate this with others. One of the biggest challenge and the lesson that must be learned by entrepreneurs especially those who are just starting a business is the knowledge that upon the promotion of bus Read More

Of course, one obvious way to expand your customer base in tough economic times is to take your small business global and here are 10 tips to help you do so. Certainly, technology, particularly the Internet, has made it easier financially for even the smallest businesses to seek global clients with the right strategy. Here, from a vintage 2008 Sma Read More

Small businesses may be able to create their own economic recovery. Here is a story about small businesses that did just that. (Note: Businesses that help others cut costs were among the most successful. CNN Money.com's Small Business learns the method some companies use to improve their bottom line when everyone else is loosing money. How can sm Read More

Successful companies don't have ESP and they cannot see into the future. What makes them successful is that they listen and respond to what consumers want and need. That's an extremely important part of product development and marketing. Not to mention that it's also an ongoing process. Read More