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How to use twitter, facebook, and other social media to market yourself, your products, and your company or brand. Read More

A great article on why you should outsource some of your work and a little info on how to do it. Read More

As a small business owner, you may think your company's valuable data is safe by following common wisdom. However, you may be seriously wrong. Read More

For most people on the Web, if Google or Yahoo cannot find something, it doesn't exist. That has been one of the biggest drawbacks to creating a Website or application that displays itself as a Flash (SWF) file. Search engines could see the file, but they could not see what was in it. Until now. Adobe has come up with a way for the search engin Read More

When you have 100 great ways to improve your business, what do you do with all of them? Read More

Whether you sell products in a store or a catalog, or on a Web site, marketing the experience of ownership is critical in making the sale. Studies show that even with high-ticket items like cars, consumers are driven more by desires than product features. The fantasy of experience offers rich opportunities for creative exploration on Web sites — a Read More

It is vital to ensure that your web site is ranked well in searches for your local area. Are you ranking well in the searches of your local area? Read More

There are a lot of little things that can junk up your code, but, for the most part, the search engines don't really care. It doesn't matter to them if your HTML validates or if you keep your code "clean" or not. When it comes to analyzing your pages for search engine rankings, none of that really matters a whole lot. But when it does matter, Read More

In my opinion, most sales teams are so focused on getting those sales that they don't take the time to inspect their sales processes and determine where they might be losing a disproportionately large number of leads. Read More

We're in the midst of a boom in devices that show where people are at any point in time. Global positioning systems are among the hottest consumer electronics devices ever and cellphones increasingly come with G.P.S. chips. All of these devices churn out data that says something about how people live. Such data could redefine what we know abou Read More