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Ideas are a dime a dozen. The money is in the execution. Need proof? For Seth Godin's Alternative MBA program, nine attendees came up with 111 business ideas each. But ideas are only valuable when someone makes something happen. What follows are our 999 business ideas, free for the taking. Read More

A lot of us get stuck in inaction —procrastinating, doing a lot of unimportant tasks to avoid the important stuff, worrying about failing or about being perfect, having a hard time starting, getting distracted, and so on. It's time to start forming the Action Habit instead. And it's really not that hard if you focus on it for a little while. Read More

Successful data mining for marketers is really all about getting your data properly prepared. Data miners spend about 80% of their model building efforts on data preparation. Once the data is ready, it's quite easy to use applications like SAS Enterprise Miner or SPSS Clementine to develop response models to help improve your marketing ROI and re Read More

Al Betz, author of “Outfluence”, tells us that social influence can be utilized in order to bring about positive change - his method, Outfluence, after which his book is named, has to do with silent and nonverbal communication. Read More

RFM stands for Recency, Frequency and Monetary Value. It has been used by direct marketers for over 40 years as a segmentation tool to increase marketing ROI. The basic premise of RFM is that customers who have purchased more recently, more frequently and have spent more with your company are your best prospects for future direct marketing campa Read More

The first flush of New Year's Resolutions has worn off. Are you still on task to meet your goals? Or is this going to be another year where your business runs you, instead of the other way around? Here are 12 things that Small Business Trend's Anita Campbell is doing this year to upgrade her business. Ask yourself if these ideas could apply Read More

Sometimes the simplesta sales techniques provide the best results! Read More

In this post I'm going to suggest 11 tips for leaving tips on blogs that not only get noticed but that help build your profile and generate traffic. Read More

With 2009 shaping up to be a difficult year financially for nearly all businesses, this might be the first year you will need to consider hiring a commercial collection agency. Though there are about 4,000 firms that collect delinquent business debt, picking the right one for your business may mean recovering significant cash that can be injected Read More

WITH the economy in terrible shape, owners of small businesses could use a break. The tax code offers many to choose from, including some recent additions, and others may be on the way. Businesses received a batch of concessions late last year, when several measures that expired in 2007 were extended to cover 2008. These include a 20% credit on Read More