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Display and search are directly correlated, judging by a Specific Media study of comScore data. Brand- and segment-related searches (for cars, automakers and vehicle classes) jumped by more than 100% in several categories after consumers were exposed to display ads for those brands. Search clickers exposed to display advertising were 22% more Read More

Don't panic, but you may be exposing all of your information to hackers by using Microsoft's Internet Explorer. Ok, maybe there is room for panic, however don't fret about it too much because the company is uncharacteristically issuing an emergency fix outside their regularly scheduled release dates. Read More

One of the most insidious by-products of times like these, after the waves of belt tightening and budget/staff cutting, are the long and painful late payments. When business slows, payments to vendors get stretched. You can do everything else right but get this wrong and your business will grind to a halt. So, let's focus on getting you paid fa Read More

Believe it or not, an economic downturn is a good time to start a business. There are openings in competitive markets and breaks on start-up costs and overhead. Read More

Lead generation is a fairly core activity to marketing. Sales people need leads to close sales. You might not always look at it in those baseline terms, but that's the general process, right? Find people who want that thing you're selling, be that Jesus or real estate, higher education or luchador masks. You build someone's interest, you make t Read More

Take advantage of these dire economic times to boost your search engine rankings. There are some remarkable opportunities for those willing to seize the moment and think outside the box. High unemployment has some top-notch people looking for work. Why not hire them as a freelance consultant to create remarkable content, or for a public relatio Read More

Procrastination is not a time-management problem. It's a complex problem involving personality, situations and motivation. Here are three psychologically sound tips to help us procrastinators overcome this problem. Read More

Estilo's founder, Stephanie Coultress, brings it home - money isn't everything, but a lack of it is. Plus, it's also about loving what you do because it is a 24/7 pursuit. Learn how she keeps it all in the family & how she turned her worst day into her best sales day ever. CLUB E "Original Programming." Read More

I'm not sure if there is really a good choice for businesses this election - but this article makes a few good points about how Obama might not be the best choice. Read More

During this election season, more than likely we will encounter — either directly or indirectly — a political discussion at work. Questions will surely rise on how to address a political conversation and what are the best ways to maintain a civil dialogue while voicing opinions. Read More