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By all means, do think several steps ahead in your management, but don't feed your followers "Soviet pasta" in the process. It just doesn't go down well. Read More

Over the past few days several interesting infographics — related to Black Friday, Cyber Monday and Holiday Shopping — have been posted on/by various websites. Here you may find the five that have caught my eye... Read More

Since the publish date (of 05/12/09) this post of mine has been viewed 40,400+ times, received nearly 100 FB "likes", and helped thousands of managers (and those studying management) become better leaders. Read More

In a nutshell, never tweet or share anything that may be used against you or your family — to compromise your identity and/or your reputation. Read More

A classic example of a major brand acting as a cashback affiliate, which has just caught my eye, is ShopDiscover. They offer cashback to their members when the latter use their Discover card to shop with retailers through ShopDiscover's affiliate links. Read More

Unfortunately, scenarios when merchants and/or affiliate program managers hinder the development of their own program aren't that uncommon... Read More

Excellent in-depth post on Facebook analytics. A must-read for anyone interested in social media marketing. Read More

"Designed to help advertisers, agencies and media companies seeking expert guidance in improving their revenue from performance marketing, the list, based on an Impact Radius independent analysis of the influence of more than 400 prominent performance marketing thought leaders, identifies the top p Read More

Strive for visibility, earn attentnion, bug 'em through email, market through mobile, employ traditional channels... Or embrace all of these by starting an Affiliate Marketing program, equipping independent marketers to promote you through all of the above, and get compensated on performance basis. Read More

Since the start of this week (i.e. in the course of the past 5 days) I’ve had 8 people (5 emails, 1 phone call, 1 LinkedIn message, and 1 blog comment) ask me to help them with affiliate advice. It just seems like a “perfect storm” situation, if you know what I mean… a perfect confluence of request Read More