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Everyone is familiar with the term branding, but it has different meanings to different people. Social media marketing helps businesses raise their brand awareness. From a consumer perspective, the term branding suggests companies like Nike, Apple, Google and Xerox. Google and Xerox have even becom Read More

Small business owners have unique marketing challenges. The larger brands have higher budgets and more resources to get their message out. However, there are many cost-effective options to include small business video in your marketing initiatives to connect with prospects online. Video marketing h Read More

Skiing has a learning curve to it that most won’t be familiar with. It takes a lot more than getting the technique right when it comes to skiing. Are you looking for New Year Resolutions to up your skiing game? Here are tips to channel out your inner skier and make your in pro in no time. Read More

Think your business is too small to benefit from SEO? Think again.
If you think SEO is only for large companies, we’re happy to finally put that myth to rest. Absolutely every business, no matter how small, can and should reap the benefits of SEO. Read More

Listen to the Philip Verghese Ariel podcast to learn more about BizSugar, Philipscom and host of the EGO NetCast Podcast Martin Lindeskog.

In his latest EGO NetCast podcast interview featuring BizSugar members, Martin Lindeskog ​spoke with Philip Verghese​, also known by his username ‘Ariel”.
Read More

Not all business owners necessarily want to grow or expand their operations. But for those who do, there are many different ways you can go about changing your business model. Whether you’re just getting started or looking to grow an existing business, here are some helpful tips from members of the Read More

Find out how a Process Street checklist surpasses a Google Docs' checklist for the management of your business processes. Read More

I talk about my three words (observing, analyzing, monetizing) for 2020.

Show notes:

My notebooks - Instagram photo
Fizzle [my referral link]
My three words for 2020 - Instagram photo
Chris Brogan’s post, My 3 Words for 2020
Listen to the episode (12 minutes into the show), for answers to Read More

In today’s world of business with growing competition and the need to achieve business goals in the most effective manner, it’s important to make sure those in the higher up positions of business are doing a good job to motivate their workers. Read More

Everytime I meet with a new client one of the first things I hear is that “I am not good at promoting myself.” or “I do not know how to promote myself.”

Then, after we talk about it I also learn they do not like seeing their own photos, videos or hearing the sound of their own voice. Afterall, y Read More