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Travis Campbell wrote this blog post while at InfusionCon (@infusionsoft) the email marketing 2.0 experts and their user conference. Followup marketing isn't nearly as hard when it's profitable. Follow these strategies and see for yourself. Read. Learn. Connect. Read More

Anchoring has a large effect on how we perceive value. SEOmoz and 37Signals use it to their benefit. Could you? Read More

The Altimeter Group today released a new report on Social CRM and while analysts release reports all the time, this is different. The report is free to read and share under Creative Commons and this is a big disruptor, one that reflects the socialization of information and the spirit of social media. Read More

I can’t think of too many people I would less like to be around than the “idea guy” or the “I thought of that guy.” And two of my favorite blogs have called them out.

I have nothing to add. I’ll just point you to them... Read More

A list of 100 of the best and most informative small business podcasts for 2010. No need to sift through them yourself, we've done that for you so come and have a listen. Read More

This is the tale of a mug, dry cleaning, and customer loyalty... Read this brief post to learn what they have in common, and what they don't! Read More

Is there anyone better than entrepreneurs at taking lemons and transforming them into lemonade? I think it's one our best qualities. Read More

http://www.ducttapemarketing.com/blog/2010/02/19/microsoft-outlook-2010-will-make-social-media-mainstream/trackback/

For many readers of this blog social media is mainstream, but I travel the highways and byways of this country and experience first hand in my workshops and presentations the amount of folks that “just don’t get” social media. I think they’ve heard the hype and know they should Read More

This title isn’t some cynical reference to Big Brother. It’s about the first, basic layer of scrutiny that potential customers give YOU: small businesses, consultants, freelancers and entrepreneurs, and you may not even know it. Read More

Rupert Murdoch became the owner of his first newspaper, the Adelaide News, at the ripe old age of 22. Today he owns 170 newspapers, including the crown jewel, the Wall Street Journal. He explains why the Wall Street Journal's circulation has grown since September 2007 (a month after Murdoch bought it), while the other ten largest newspapers in the U.S. have shrunk. Why? The answer may surprise Read More