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Who has a smartphone and what are they doing with it? A new study from The Online Publishers Association, conducted with Frank N. Magid Associates, has the latest on American consumers, their smartphones and how they’re using the devices. Here’s a snapshot:
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If you ask most sales people, especially sales managers, what is the least desirable aspect of the sales process, the majority will answer; prospecting for new business. Most sales people enjoy meeting with existing clients, prospects that are close to the completion of the buying cycle, and those Read More

Chris Lang hosted a Google Hangouts on Air on the topic of Google Authorship. This is a panel discussion. The following panelists were on hand for the discussion:

Jack Humphrey
Todd Hartley
Shira Gal
and of course your's truly Ileane Smith Read More

Pinterest is a great marketing tool, but businesses should also start thinking about it as a unique way to promote corporate volunteerism. Read More

Effective Search Engine Optimization definitely helps in finding your website. While there are certain guidelines, if followed can help your website rank high among the top websites in the search engine and also gives an outstanding rank ahead of all your competitors. Read More

Some of you seasoned IM’ers may be aware of this method so this post is specifically for you new marketers that my need other ways to generate traffic and build your subscriber list... Read More

Traffic is key to getting responsive engagement. This article hits on 4 common ones you may be already working on to target your readers with. Included is a BONUS training. Read More

There are reams of advice on how to blog, but there seem to be less conversations about WHY we blog. To me, why we blog is so important.

Guaranteed to be the only article you read today that discusses clown drama. Read More

So often in business we get wrapped up in our day to day work and forget that we, too, need to do what is hard. Most of us aren’t going to the moon, curing cancer or saving humanity, but we all have the potential to do more than we are doing. We deserve it, and it’s a “challenge… we are willing to Read More

I would advise any client planning appearances at a big event to try getting talk radio interviews and other coverage from the local media. Read More