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I am often asked either through email or direct message on one of the social media platforms what I tools I use to create my internet presence. Not that I won't continue to respond to people directly but I wanted to share a few online tools that I would consider "Mission Critical." Read More

Research shows that the majority of people are not active users of social media and the BIG FOUR: Facebook, Twitter, LinkedIn and YouTube, and most small business owners and entrepreneurs are struggling how to accomplish more for their business through social media. My role, is to help you vision t Read More

The dream of retirement doesn't come free. You do need money to make it work. But how do you know how much you need? Read More

Here we are again, two years after "What I Want for Christmas from the Search Engines: The Sequel" and eight years since the original, "What I Want for Christmas from the Search Engines." I'm back with a new Christmas wish list. I smell a franchise opportunity here! Read More

Interview with Laura Roeder, Social Media Marketing Expert, on why she decided to work with small business owners as opposed to corporations, her business model, and more. Read More

Cloudworking - despite all the upsides - presents its own challenges for those who are living a location independent life. Here are some tips to tackle the downsides. Read More

It’s a more civilized way to shop, and yet hundreds of thousands of retailers are still refusing to expand their store into the world of ecommerce. Online shopping is big business, and a great way to move stock all year long. So why are smaller retailers avoiding the “Order Now” button? I’ve got th Read More

In a web world that is now built on the conversations that we have with others, whether that’s via Skype, email, Twitter, or blogging, we need to always be responding to those who reach out to us. As the very relevant saying goes – we love to buy from those who we know, like and trust. In creating Read More

The dictionary definition of a mentor is “an experienced and trusted advisor,” or “leader, tutor or coach.” The definition of a critic sounds similar, “a person who offers reasoned judgment or analysis.” The big difference, of course, is that a mentor looks ahead to help you, while a critic looks b Read More

In my previous post, I went through one kind of module on how to plan an effective advertising campaign for agencies. I also promised that I will be executing that plan using the dummy case, “Whirlwind Travel Agency.”

Remember that this is a dummy campaign. Pieces of information I am using are.. Read More