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Get your folk to come to work in their underwear? That would work in the United States (NOT). Read More

Some good tips on allaying prospects fears online in this great interview by expert on search engine marketing for small business, Matt McGee. Read More

One question that often comes up when evaluating the performance of an e-mail newsletter program is, “How do I keep my newsletters fresh and interesting?” Unique content is the best way to ensure your subscribers will want to read your newsletter, and one way to do this is to include links to online polls or surveys. Read More

Particularly in a down economy, it's not your selling techniques that matter -- it's what you know about a client's business that will open the door to a deal. Read More

In this article I'd like to talk about your overall strategy you should have to gain repeat visitors to your site. It's one thing to get them there, but if you lose them — your efforts may have been worked hard on, but the long term results are minimal at best. Read More

With all the talk about blogging and social media lately, you'd think there was nothing left to do in the world of search engine optimization. But sometimes the best way to give your site a boost is to go back to basics. Whether it's a refresher or your first shot at optimizing your site, here's a trip down content revitalization lane. Read More

As personalized search and universal search continue shaking up an industry that used to be dominated by "top ten results," more and more small businesses are learning the value of focusing on the keyword long tail. While there's no doubting the value of bringing in highly targeted traffic, many companies still don't quite get how to target th Read More

From article: Remember in high school or college the couple that seemed to have a never-ending, on again, off again dating relationship? One week they're on, the next week they're off. The next week they're on, the following week they're off. Well, in speaking with tens of thousands of entrepreneurs and business owners, I've found that many hav Read More

More women are on social networks and on average have slightly more “friends” than do men, even though men tend to be more focused on acquiring “friends” than building relationships with them, according to a Rapleaf study of 30.74 million social networkers. Rapleaf examined the number of friends that men and women have on Bebo, Facebook, Frien Read More

From the interview: Taken a look at BizSugar? It's a place for business owners, managers and entrepreneurs in small and midsized businesses to discover, share and vote for the best business tips, trends, news and strategies on the Web. The idea: If you find a business story, tip or video that you like, give 'em a little sugar! Read More