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Continuing our new Online Marketing Strategy Program…so welcome and today we look at navigation — what is undoubtedly one of the most critical aspects of Web site design – and in my book, arguably the most important.

No matter how good a site looks, and no matter how much useful information i Read More

* SEO is a long-term marketing strategy
* You often get what you pay for
* Your attitude determines everything
* What worked a few years ago may not work today
* The scope of an SEO project isn’t for everyone


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Find out how to motivate your customers to share your content and the mistakes you need to avoid for a strong social media content strategy. Read More

No, this is not a horror movie (you might be thinking of The Blob). This is a blogging contest. I love a good blogging contest, and it seems that there have been precious few of them of late. But along comes the most original one yet: "Surviving The Blog". Read More

In previous articles, I have occasionally mentioned “red flags” which every potential investor unconsciously listens for. Other writers, like Guy Kawasaki, have irreverently called some of these “entrepreneur lies,” but I prefer to think of them as innocent over-enthusiasm or over-confidence that c Read More

Promoting a startup business can be done in a variety of ways. Not all of these are internet based, though the internet is an important tool in getting the word out to large numbers of people quickly. The following are some avenues to consider regarding ways to promote a startup business Read More

The answer to the Pizza Hut Facebook Page survey in question is too rude for me to write here. This is almost funny but it's NOT exactly hilarious for Pizza Hut! Social media sabotage and how to avoid it! Read More

description: With Steve Jobs leaving Apple, the question still remains, can Apple survive without Steve Jobs as CEO? Read on to find out. Read More

Direct advertisement / Banner advertisements through ad networks is one of the most popular ways to monetize blogs these days after Google AdSense. Bloggers get a fixed rate on ads and also it does not clutter the site much and keeps the site clearer than a blog with several AdSense ads. I’ve put t Read More

Implementing a sales and marketing strategy is often considered a tough job, compared to the actual development of a prospectus for a new product. You have a new product and want to put it on the market the right way. But how? Here’s the answer. Read More