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There are few things as mysterious, and as stressful, to most business owners as designing a business logo.

However, effective business branding starts with the right logo, so it's important to get it right. Read More

You spent countless hours crafting your marketing campaign investing money and hiring marketing experts to help guide you through the process. You get ready to push the launch button, waiting for emails and phone calls come pouring in, then…

Nothing happens. But what could go wrong?

You did t Read More

Becoming self employed after being in employment is not an easy task, by any standards, but if I had to say ONLY one thing… if you have a dream, the energy, the FIRE, to create something and make money from it... Read More

Reading a blog post this week, some of the comments got heated. The post was about ways to say thanks to customers at this time of the year. Two important points were missed by some of the commenters. Read More

Some Prospects are motivated by the Promise of Gain. Others are motivated by the Fear of Loss. The best Marketers will use both. Here are some Tips. Read More

Of the 6,000+ executives surveyed, only 14.2% of businesses find their social-media strategies to be “very effective” – and only 7.3% consider them “very revenue generating.”

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By Karen Axelton No matter what stage your business is in, as an entrepreneur, a big part of your role is selling. The problem is, many entrepreneurs don’t have sales experience, and have to learn on the fly as they grow their companies. The good news: It’s easier than you think to get past “No” an Read More

There are a ton of ways to promote our business online for the rest of 2010 and going forward for 2011. However, what is going to separate companies from one another is their ability to be creative with all the different types of web tools, like social media. Read More

Interview with Chris Ducker, full-time Virtual CEO and Founder of the Live2Sell Group, on being location independent, the pros and cons of working virtually, and more. Read More

After the idea, it’s all about execution. I often hear from investors that a great idea is necessary, but not sufficient. The most important thing is a proven team, meaning one who has built a startup before, and has experience with the execution process in this domain.

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