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As a business owner, you pay a lot of attention to the look of your business, whether it’s a beautifully designed website, polished product displays or a glossy brochure. But the words you choose to describe your business can have just as powerful an effect on your customers Read More

Over the last ten days sales managers in three major firms outlined how their sales process needed to be changed, it wasn’t working and in particular it wasn’t helping to generate new opportunities. Read More

Are you a Crow or Magpie - big in size but the slightest movement will scare you off forever more? Are you a Blackbird - spending all your time obsessed with wooing the ladies and staving off a single competitor? Read More

Thanks to the recent economic carnage, the fear of shopping is keeping many buyers out of the marketplace and it's up to business owners to make it safe again for customers to do business with them. Read More

How many of us “like ourselves”? How many of us have poked around our warts and owned up to the things we hate about ourselves, counter-balanced it out with a list of our strengths and decided that, on the whole, we still like ourselves? Read More

We've been talking a bit lately about working remotely, and collaborating over the Internet, and videoconferencing can be a big part of that. Today's guest post from Jeff Creech gives us 4 videoconferencing tips to have you looking and sounding your best during your next virtual meeting. Read More

A self-configured method to receive notification for new replies in Facebook Discussion threads. Follow up conversations and respond to fans immediately. Read More

I’ve always assumed that Google Maps (and other local search directories) would build up the free local directory, drive other for pay players out, get us hooked on their service, and then start charging to be listed in the prime spot. In this case the prime spot for local search is the Google Seven box shown below for a search for “Attorney Houston, Tx” Read More

If not for Twitter, I would have never met people that share the same interest as much I do; social media marketing. One particular person that stood out in my Twitter following list would be Tim Ho; a regional digital strategist based in Hong Kong for Ogilvy 360 Digital Influence Asia Pacific; he blogs at Tim-Ho.com. After a few conversations with him over Twitter, I knew immediately that he’s s Read More

Starting a business can often be a difficult proposition, particularly if you don’t have the start-up capital needed to fund it. There’s nothing worse than wasted potential. Read More