Within a half hour period, magazines deliver more than twice the number of ad impressions as TV and more than six times those delivered online, according to a new study.
The research also found that though TV doesn't deliver as many ads per half hour as magazines, net recall of TV ads was almost twice that of magazine ads. Meanwhile, magazines
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Magazine, TV Ads More Effective than Ads Online
Posted by ArmadaIG under AdvertisingFrom http://www.marketingcharts.com 5521 days ago
Made Hot by: Bigheights on April 14, 2009 4:24 pm
Turning Limes to Limeade: Entrepreneurship Can Surface in Many Ways
Posted by q4sales under Success StoriesFrom http://blogs.openforum.com 5521 days ago
Made Hot by: on April 14, 2009 3:01 pm
I enjoy the OPEN Forum by American Express and I found this post to be inspirational. It highlights other well-known entrepreneurs and how they got their start and kept going despite obstacles. Worth a read.
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The Rainmaker Network now Open for Business! | Sales Excellence Sales Blog
Posted by ianbrodie under SalesFrom http://www.sales-excellence.co.uk 5520 days ago
Made Hot by: on April 14, 2009 7:25 am
The Rainmaker Network is a worldwide free to join network (hosted on Linkedin) focused on helping partners, marketers and business developers in Professional Service Firms to attract new clients and win new business.
The network provides a forum for debate, discussion and help for all those involved in selling professional services - from law f
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Keeping Score - Measuring the Effectiveness of Content
Posted by mona19 under MarketingFrom http://blog.junta42.com 5523 days ago
Made Hot by: on April 13, 2009 3:09 pm
Right now, maybe more than ever, your content marketing efforts deserve a little measurement. Amidst budget cuts and strapped resources, elements of a marketing communication plan that lack at least some metrics linking back to effectiveness tend to be early casualties. “Nice to have” is often “first to go.”
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The New Normal - The Pipeline
Posted by SellBetter under SalesFrom http://www.sellbetter.ca 5525 days ago
Made Hot by: on April 12, 2009 1:01 am
Now that we have been at this bad or new economy for a while it is time to embrace The New Normal.
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Sales Manager, How Are You Going to Spend Your Time Today?
Posted by SkipAnderson under SalesFrom http://blog.sellingtoconsumers.com 5521 days ago
Made Hot by: on April 12, 2009 12:58 am
The growth and development people is the highest calling of leadership.
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How To Plan A Simple Lead Nurturing Program | Nurture
Posted by mona19 under MarketingFrom http://blog.nurturehq.com 5524 days ago
Made Hot by: on April 11, 2009 4:07 pm
A common question for those who are out looking to set up their own lead nurturing program for the first time is “how do I plan a campaign?”. Having a lead nurturing software application or the technology in place is just the first step. To get a nurturing program from planning stages to execution can be challenging the first time around and there
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How To Sell More By Engaging Customers - Podcast
Posted by bmtrnavsky under SalesFrom http://podcast.salesmanagement20.com 5524 days ago
Made Hot by: on April 10, 2009 3:00 pm
In this podcast episode Skip Anderson explains his 10 steps to customer engagement. listening to this will help you to connect better with customers and close more deals, while maintaining, your integrity.
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The Sales Trainer Debate - Niall Devitt
Posted by SkipAnderson under SalesFrom http://www.evancarmichael.com 5524 days ago
Made Hot by: on April 10, 2009 1:08 pm
Niall chronicles a debate between Skip Anderson and another sales trainer on SalesPractice.com
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Effective selling begins with information
Posted by davekahle under SalesFrom http://www.davekahle.com 5523 days ago
Made Hot by: on April 10, 2009 1:42 am
Being effective in sales requires proper planning and effective use of information. This post goes into the pre-planning and execution in terms of effectively leveraging information in the sales process.
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